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Continues below…
Do you constantly seek quality information to provide
to your readers?
Have you been looking for a way to quickly increase
awareness, traffic and profits for your website?
Dear Marketing Friend,
The "Podcasting Made Easy" course was specifically designed to show even absolute beginners how podcasting can be used to increase awareness, establish brand and attract more customers for any business.
Even if you have never thought about using podcasting as a part of your business plan before, you will quickly understand why and how you can use it to your advantage!
Lesson one below…
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Welcome to the first lesson of the Podcasting Made Easy Crash Course. Over the next few pages you will receive several lessons that will help you learn how you can start your own popular podcast.
In this first lesson, we are going to talk a little bit about what podcasting is and go over some of the common terminology, so you can have a better understanding of how it works.
A podcast is a digital audio file that can be made available on the Internet for downloading to a consumer’s computer or mobile device. They are typically available as a series, with new installments that are delivered to subscribers automatically.
Podcasts are very popular because many people would much rather listen than read an article or watch a video. With a podcast your target audience will be able to listen to pre-recorded "internet radio show" where you provide content on topics of interest to them.
Podcasts are available via a service known as RSS. When someone subscribes to a podcast, they will receive the latest files right in their RSS feed reader. You can embed it on your own website as well as on the websites of others so their audience can listen to it too.
Once a podcast is recorded, it can be broadcast to a growing audience in several ways. It can be listed in directories so it can be discovered by people searching for your topic of interest. It can also be broadcasted to other websites and listened to anytime, anywhere, by people who subscribe to your podcast.
Now let’s go over a few of the most common podcasting terms, so that when you create your own podcast it will be a little bit easier.
Podcast —A series of recording audio programs, usually published on a regular schedule, such as once a week.
Podcatcher or podcast client —Software which detects each new podcast you publish and delivers it to your subscribers.
RSS (Real Simple Syndication)—A way to share files with your target audience, or allow others to publish your content, or syndicate it, at their site.
Aggregator —An aggregator, or RSS aggregator, collects RSS feeds. It will deliver podcasts and other contents you subscribe to. Feedly and Feedbin would be two good examples of RSS aggregators.
Channel —A series of podcasts. Think of it as a radio station that can be listened to any time by people who subscribe to your channel.
Metadata —The most important information about the podcast, so it can be discovered by readers and search engines. It will usually include title, recording artist, file format and so on.
ID3—ID3 is a metadata specification that allows information to be added to MP3 files. Commonly, items like track title, artist, album and track number are placed within ID3 "tags" that identify the type of data. It helps your podcast get discovered in locations like iTunes.
iPod —The popular digital audio player from Apple. The word "podcast" comes from the combination of the words "iPod" and "broadcast".
Juice —Juice is a free program that automatically downloads new shows when they become available, and synchronizes them with your iPod or other digital audio player. Formerly known as "iPodder".
iTunes —iTunes is Apple's multimedia store and software, which will allow you to buy, or access or subscribe for free, a range of content such as music, videos, TV shows and podcasts. It links to a directory of podcasts and acts as a podcatcher by allowing users to subscribe to podcasts and delivering them to their iPod or other player. When you upload your content on iTunes, metatags for it will be created, making it discoverable to those interested in your topic or niche.
MP3 —MP3 (MPEG-1 Audio Layer-3) is the standard format for podcast files. The format compresses the data into a very small file while still maintaining sound quality.
Podcasting is relatively easy for anyone who wants to learn how to use it to get their message to the masses. To get started you’ll need access to a web server where you can upload your files for your listeners to access.
It's also a good idea to register a domain and find a hosting to build a website. This will make it easier for your listeners to find and connect with you. You’ll also need a few other tools to help you get started and we’ll be talking more about those in your next lesson.
That's it for today's lesson. We have a lot to go over in the next few days, so make sure you look for your next lesson soon.
Stay with us for the next installment in this series.
P.S I want to thank you again for joining me for this short course. If you have questions or need assistance, please feel free to contact me. I will be happy to help!
Next: Lesson 2 - Podcasting Made Easy
Take Care Of You
A renowned PhD summed up mindfulness when he stated, ‟Wherever you travel, there you are.”
Mindfulness is attentiveness to the here and now and not thinking of what somebody said to you this morning, babbling on the phone while responding to an email, or fretting about the time to come.
One time a day from now on, I wish you to put earnest effort into being fully in the here and now. Give your exclusive attention to what you're doing. If you've a luncheon date, savor being with that individual, instead of thinking of that customer meeting you had in the morning or stressing about the great deal of work sitting on your desk.
Even the most workaday tasks, like fixing dinner, may come alive. Notice the aromas, flavors, textures. A description of mindfulness:
Being yourself.
Not labeling yourself, over-analyzing what you're going to talk about, or getting caught up in your ideas.
Living with and valuing what each instant offers.
Letting things be the way they are, without becoming caught up in prospects, hopes, wants, and experiences.
Being patient with yourself and others. Not being impatient or uneasy about particular things, pleasant and obnoxious, to happen.
Believing in yourself and your feelings.
What are you intrigued with? What inspires you, propels
you, moves you? For instance, you might dream of having a
life coach to keep you on course with your goals. If you can't
afford it, go to the bookshop. There are enough helpful
books to help you evaluate where you are now, where you
prefer to be, and learn from individuals who have done it.
Continue: Pivot to Health & Wellness in 2020
READ: Pivot to Health & Wellness in 2020
Free Book: The 7 Day Mind and Soul Cleanse
How often are you driving down the street... looking for an address... and you turn the music down so you can think clearly and find what you're looking for?
Don't you wish you could do that in your head?
Well, I have something very special to help you do just that... to turn down the noise of life and help you flourish in 2018!
It's a free 7 Day Mind and Soul Cleanse Ebook
This free book is going to teach and train your brain to silence and isolate the many demands placed on you and your life...
So that you can make clear, good decisions instead of just fast ones!
In this book, each day you'll get a simple 3-minute task to cleanse and rejuvenate a specific area of your life.
If you want to refocus your energy and goals in your dating life, family relationships, work life, health, or any area...
You should read this!
These exercises aren't difficult, but they will reinvigorate you and give you a fresh perspective on life
You'll reconnect with the world around you, and with your own best self.
Because, when you take care of yourself first, you'll be able to perform better in all areas of your life.
Grab your book now:
Get your free 7 Day Mind and Soul Cleanse Now!
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A Broken planet...
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