Go High Ticket!

"Secrets of Creating High Ticket Products for Your Back-End Funnel!"

In This Course, You Will Learn: 

• How to unlock the untapped profits beyond your Front-End product—this is where most of the money is REALLY, REALLY made!
• How to make your customers willingly part thousands of dollars with little or no rejection, or complain about the price tag!
• How to get high ticket customers—it takes more trust before someone is willing to give a chunk of their hard earned money to you. But here's how you can quickly and easily get high ticket customers without being a well-known guru (because that can take years!)
• Generating high ticket sales—3 ways you can go about doing it starting today.
• 4 high ticket examples and profit ideas—don't know what to offer for a high ticket back-end to your front-end products? Leverage on these proven ideas for your own!
• Addressing over-promise, under-deliver concerns:  learn how to remove yourself from the system and free your time while making more money with less effort!

If you have been selling E-books or low ticket products with moderate or tremendous success, congratulations!

But if you want to take your business to the next level, this is what indicates the huge difference between those who build a 5 figure or 6 figure annual business and those who build a milestone millionaire dollar business. One huge distinction can be found in having a high ticket product or a collection of high ticket products in your business empire.

Did you know that it takes the same amount of effort to make a $1,000 sale as compared to a $100 sale?

I know that this might come as a surprise to many people but this is actually true because you'll find out that most people who have lots of experience selling high ticket products have actually discovered ironically enough, that it takes just as much of effort to sell a $1,000 product as it does for a $100 product.

Now that you know this, which one will you prefer?

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I think you would already know the obvious and so do most people. A lot of info-preneurs and Internet marketers desire selling their own high ticket products because they know that it's much easier to reach your million dollar milestone selling $1,000 products as compared to let's say—a $10 product for example.

However, most people are afraid of building high ticket products and this is the reason why many Internet marketers are leaving money on the table. I have identified 3 main reasons why most people are leaving money on the table every time they ignore the profit potential of having their own high ticket products. This might be something you can actually identify with.

To the clueless, most people do not know how to go high ticket. They do not know what makes people fork out $1,000 or even $10,000 very easily without much rejection on the price tag or something like that. And yet many of us are actually wondering why some gurus are having no problems at all selling $5,000 products or $10,000 tickets to a seminar.

The majority of people think that they owe it to their credibility but to your surprise again, you will find out that there are lots of people who are making big money on the Internet by selling high ticket products who are quite unknown in the Internet marketing arena or not known as gurus. In fact, there are those who are under the radars of Internet marketers who are making a lot of money and I do know some of them myself. So I know this to be the case.

I hope this breaks your mental barrier down though. Again, a lot of Internet marketers are having trouble believing that there's actually a lot of money to be made in high ticket products. Most people think in limited abundance. They think that money is very scarce so they have that scarcity mindset.

If you want to embrace the idea of going high ticket and achieving your next financial milestone, you have to get rid of this limited mindset and embrace abundance.

That being said, if you already have your own front-end products and you are selling them successfully—here's what I'm going to teach you in the next several minutes on how sell the high ticket. I'll be teaching you on how to unlock the untapped profits beyond your front-end products and how to make your customers willingly part thousands of dollars with little or no rejection on their part. Or even minimize the complaint about the heavy price tag.

This is very, very possible and I'll be showing you how to weed out the less interested and extract high ticket customers from the same database of people who have purchased your front-end products on a low entry level.

I will also be showing you 3 very different ways on how you can go about delivering your promises and generate high ticket products and high ticket customer at the same time. This is actually a challenge for most Internet marketers and even for Internet gurus as well. Because Internet gurus are quite notorious for under-delivering their promises.

I'm not implying that every one of them are like that. But there are some of them who are giving the industry a bad name. On the other hand, we have non-guru Internet marketers who are afraid of going high ticket because they are afraid that they may not be able to deliver the big promises that most customers are expecting.

Firstly if you do not know what type of high ticket product services or products to offer, I'm going to walkthrough with you a 3 easy steps that you can quickly identify and open possibilities to start creating high ticket products in your niche.

Through the whole example in this audio course, I'll be using the information business as an example although this is quite applicable to most businesses where you have multiple products in a funnel.

So taking the first step, take a look at your front-end product and examine the nature of the solutions and the problems that your product is offering to your customer.

Are there still anymore problems that haven't be solved for your customers?

I'm going to take one example though. Let's just say you wrote a book on how to profit from Private Label Rights and you are teaching people how to make money from Private Label Rights.

So are there still any more unsolved problems that your E-book has yet to answer?

I can think some of them right away in fact which will lead to step 2. You can also ask if there are any frustrations that your customers are expected to experience and how you can you help them by providing a shortcut to it.

You might be preaching a different strategy or technique on how to rebrand Private Label Rights products to make them unique. But your customers, even though they are equipped with the road map, they need a vehicle now to overcome or complete their journey when it comes to Private Label Rights.

So can you see that there are already some frustrations that your customers are still expected to endure even though you have already provided them the answer?

Step 3—Now that we have already identify that there are still frustrations or challenges that your customers are still expected to overcome; even though your E-book or your front-end product has already answered it. Now can you offer a cheaper or more affordable solution to your customer or can you offer a shortcut that your customers are willing to pay a big sum of money just to overcome them quickly or instantly?

Using the same example again, what if you are to offer a quick way to rebrand the products for them or give them a turnkey solution? They could either pay $1,000 to get done with it quickly and focus on marketing or do other productive things. OR they are willing to waste more time doing this thing which isn't going to generate more money.

You can see that as, an opening to exploit here. Take note that we're not implying that your front-end product should be lousy or under-delivering as promised. Your front-end product should still deliver its promise.

However you must also leave a reasonable opening that there are customers who are independent and willing to do on their own and then they are also those who don't mind paying to overcome that certain problem. This is where high ticket marketing comes in.

I'll be going through with you some examples shortly and here's one right away.

Here's one high ticket example that I can show you right away. It's what I call, 'The Done Everything For You Business'.

If your front-end products educates your customers on how to make money online using a certain technique, let's say—the blogging model, where you teach people how to make money through blogging. You can expect the next thing your customer is going to do. He or she is going to apply all the methods that you have been teaching in your E-book and build his or her first blog.

Some people are independent and they can do things on their own. But what about those who can't and they are technically challenged?

Therefore you have a high ticket possibility. What if you provide a more convenient and time saving solution by giving your customer a complete blog package and you do everything for him—head to toe—ground works and all he has to do is post his own content and start doing his marketing while you have everything else done for his own?

Or if you want to take one step further, you can even provide the content for him on a regular basis. So is this going to be an attractive deal that some customers are willing to pay a lot of money for?

Yes, if they truly value their time.

If you are a self-improvement coach or speaker, this is a high ticket opportunity that you can also tap into. This is the second high ticket example that I would recommend if you are a coach or a speaker.

You can start selling tickets to your own seminar here because you're giving your customers experience that they cannot get just from reading a book. They get to meet you in person and meet a higher quality group of like-minded people in the same field and that brings potential partnership and business forging. This is the secret why self-improvement masters are making good money as well because they are doing seminars.

Unlike just selling books, they are offering priceless experiences that most people cannot get by reading a book or by listening to a CD.

Then there is also the third example which is quite commonly used by a lot infopreneurs. These people provide home study courses on DVD sets. The high ticket workhorse of information marketers, these home study suites are perceived to be of a higher value and people paying hundreds of dollars to have them shipped to their doorstep.

Now if you are planning to sell DVD sets or home study course in your information business, I strongly want to remind you not to make this mistake that a lot of people tend to make when they first try to sell their home study course.

Do not position it as merely DVDs. DVDs are nothing more than a feature. So you must emphasize more on the benefits. You must mention that along the lines of having people accomplish much faster is they also see the videos and also learn by watching rather than reading.

Because statically speaking, people remember 50% of what they hear and see after 2 weeks (reported in Dale's, 1969 research) This is opposed to people who only remember 10% of what they read after 2 weeks of learning a specific topic.

This is also cheaper to your customers because if they cannot afford your one-on-one consultation which chances are that, you are going to charge higher because it involves eating up your personal time. They can actually settle for the same learning experience distilled into videos or a home study course, so that they can play, rewind or fast forward any time they want. Because if they only get to meet you once for 1 or 2 hours and they pay a lot of money, they might remember or forget what they might have learned from you in that couple of hours. But with DVDs and home study courses, they can refer back any time they want to and it is much more affordable.

This is also good for you because you don't have to spend any more of your personal time in servicing people after creating the home study course. You can just sell it and automate the whole business as well. This is quite an automated high ticket business.

Now this is also a very popular high ticket example which is the fourth example of this course.

It's called 'mentoring in person'. Now I understand that mentoring may not be a cup of tea for some people but if you enjoy teaching people in person, this is something I would recommend to go into so that you can get paid for doing what you like to do.

I would like to interest you with a survey that I've seen recently on Ask500people.com. It revealed that more than 300 people voted for 'in person' when asked what is their preferred choice of learning a new skill. And this is topping other preferred learning methods like videos and books.

I'm not saying that the previous examples are being irrelevant to this one. There are still people who still would settle for learning through reading books or videos. But if people could afford it, they will prefer to be mentored in person. These are the kind of clients you would want to get if you are going into mentoring people as a high ticket business.

Again statically speaking and using the same source, people remember 90% of what they do here and see after 2 weeks, which is much better retention rate than learning through any other types of methods. This is the incentive to get the best of customers to work with and they can also be your closest protégé.

Now that I've already covered 4 different examples which are very popular on how you can create your own high ticket products to be positioned at your back-end after your customers purchased your front-end products, I'm going to show you how you can extract hot leads and convert your front-end customers into high ticket customers.

Now taking the first step, you are to store a series of follow-up emails so that your customers will get into a sequence after purchasing your low-entry front-end product. I recommend writing at minimum of 14 emails because the truth is that writing 7 emails—I noticed it's being popularly used around on the Internet where 7 emails is actually enough to convince people but I found this to be false.

I was listening to a very interesting course elsewhere. There was this speaker who had everyone standing up and he was asking the people (because they paid $5,000 to attend his seminar each). He asked everyone to stand up and whoever could answer the first email when he sent it out and respond to the seminar—to sit down.

Some people sat down. When he moved to the second email, again some of the people sat down. And the rest were still standing up. By the time he reached the 7th email, there were still at least half the hall of people standing up. What this shows that even after 7 emails, there were still 7 people standing up. Meaning that they did not answer to attend to the high ticket seminar even after 7 emails were sent. It took them at least 12—14 emails to actually be convinced to join the seminar.

So what does this teach you here? To include as many follow-up emails as much as possible especially after your customer has purchased your low-end entry front-end product. Get them to sign up to your customer's list and get their email address so that you can instantly follow-up via your autoresponder.

Step 2—In your sales letter, every time your customer clicks on the link in the follow-up email, they will come to this sales letter where you are going to pitch them into your high ticket product.

Instead of putting a fixed price, I recommend putting a submission form so that you can pre-qualify your prospects to submit their queries through it. Do this only if you are providing high ticket services that involves your time or it is service oriented.

Ask them questions like what do they want, what do they expect? Is there any special customization they want? What is their budget and questions that matters in the nature of your service.

Once that is done, moving on to step 3, once you get the submission via email from your front-end customers, without those that look seemingly less interested, then start to follow-up with the qualified leads via Skype or phone call.

If you start getting submission forms where people expect you to mentor them for $200 then those are not worth your time, and these are definitely NOT the kind of people you want to follow-up with.

But if there are those who want to be mentored and are willing to pay something that is worth your time, maybe $500 and above or even a thousand dollars—yes, this are the kind of –what I call- quality leads that you want to follow-up with.

It is worth your time and you know that they are committed.

This is what I consider to be the most important in this presentation. I admit that there are lots of people out there teaching you how to go high ticket as well as how to create high ticket products and all that. But a lot of people don't teach you how to deliver your promises. Because this is a very untapped area in high ticket marketing.

This is the reason why most people fail when it comes to selling high ticket products online in the information business. As a matter of fact, high ticket marketing is challenging because with the hefty price that comes with a bigger responsibility to deliver your big promises to the client. What if you fall short with your promises and you'll only end up with customers who are very upset with you and they'll start talking bad about you therefore, hurt your reputation?

This is something that you want to totally avoid. As I mentioned at the earlier part of this presentation, I've mentioned that some Internet marketing gurus are quite notorious about under-delivering their high ticket products or services promises. Whereas the non-gurus are afraid because they might not have what it takes to deliver on a big scale.

So the question is "How can you overcome this?" We'll, I'll be showing you how to do that.

The first and obvious method is doing it on your own, in your high ticket product or service. I'm mentioning it here, however I would not truly recommend it as a long term solution. Because if you are providing a service, you'll find out that it takes up a lot of your time and you're nothing more than actually being a high-paid slave.

You're having a job rather than a high-paying business. But if you are just starting out, this is something you cannot avoid and I recommend you take this as a first step. You can always improve your high ticket service after practice and how you can automate it all the way which comes to the second point.

Once you start establishing your first high ticket product successfully, the next thing you can do is out-source the work that is kind of predictable to full-time virtual assistants. This is a highly recommended method.

Or alternatively you can partner with someone else who is competent and compliment your skills which you might lack in and he can compensate for you in this business. This is a recommended method as well or another popular method that most high ticket masters do is that once they train their first batch of students or protégés.

You see, what they do is that they make an offer to their first tier students and offer them a chance to also play a part as a partner or full-time assistant in the same business as well.

So there you have it. You have 4 different ways of delivering your promise very easily without falling back on your promises. Regardless of what high ticket product or service you are planning to deliver, I totally recommend that you do not make promises that you cannot keep. This is for the sake of keeping your reputation first.

Once you have everything it takes to build a solid foundation, you can go towards the high ticket safely; easily build your reputation on the way as well. In the long run, you will be making high profits compared to your competitors who are only being stuck with selling front-end or low-end entry products.

Hopefully this will bring you closer to your first millions if this is the goal you are striving for.

This is the end of the 'Go High Ticket' audio presentation course. I hope that you've learned a lot from this presentation. Don't forget to take notes and listen to this session every now and then because I'm sure you'll be getting quite some golden gems from it.

I'm quite excited in recording this presentation because it's something that I believe most people out there are not be taught actually. So I really think this is something that a lot of people are looking forward to especially if you are a product creator and you want to go beyond creating a low-entry product which is under $97 or so.

Finally you have the opportunity to start unlocking your potential profits and go high ticket by selling $200 products, $400 products or even $1,000 high ticket businesses.

To your online success and to your first million dollar milestone!

Buy the 2020 Affiliate Marketing Guide

 

Moving into a new decade…vision and clarity in 2020.

Some thought musings for the day as we move towards the end of a decade into 2020...

We are entering a very interesting time on the planet, and time full of LIGHT and bringing the shadow forth to be seen.

The "shift" in consciousness predicted for aeons is upon us.

In reality, it has always been happening (as time is a construct on some levels), people are just now tapping back into this energy and feeling/sensing it on a deeper level.

You may have noticed the last couple of weeks have been intense energetically (things falling away and shifting).

We are at a solar minimum and we have also had an increase of gamma and cosmic rays which allows these energies to impact us as they can penetrate the atmosphere and thus our bodies easier. This causes some unique changes to the energetic and physical body (and weather patterns!) as the energetic level eventually translates to the physical 3D form that we see, feel, smell and touch.

Ancestral memories and memories from this lifetime are stored within our DNA…much like a computer stores information. As these energies come in, it causes a change in our cellular resonance and OLD patterns as well as OLD emotions are brought to the forefront (from our subconscious) to be acknowledged and cleared. You may have noticed you are calling in life patterns that have been on "repeat" (yes, like a record player), and you are now moving through a time of tremendous growth as you learn to RE-pattern.

The energy we put out from our brain/and body acts like an antennae BOTH sending AND receiving information. MUCH OF THE TIME THIS IS ON A SUBCONSCIOUS LEVEL...so we don't realize we are even doing it! This information (energy) we put out then draws to us these lessons that pop up in our day to day life. Many, if not most, of our interactions with other beings bring to us signs or signals of what our subconscious is emitting. I am not into politics, and I do not want to make this political whatsoever, but all of our shadows are being brought forth on a global stage to be recognized and repatterned as well. Time for a HARD RESET and resettling.

What are you drawing to yourself? How can you change/repattern what does not feel good or right to you? Are you drawing fear, doubt, guilt or harmony, joy and flow?

Community is so important right now. We are learning from one another and clearing these old patterns that we all are HOPEFULLY ready to release so we can consciously co-create a new reality. One full of acceptance, harmony, respect for one another as humans.

As we move to 2020 (so symbolic of 2020 vision and clarity)…what do you want to create? What empowers you? What brings you joy? Release the doubt and old stagnant energy that is no longer serving you.

You are a powerful being. Time to shine your LIGHT!
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